William King

Distinguishing between Manager and a Leader, Are they Really Different?

A manager and a leader, the words seem so closely related that most of the times these both are considered as synonymous. However, this is not true, but the line that demarcates both terms is not clearly visible and in most situations the line blurs as th... Read >

Direct marketing- a channel free approach to reach the Customers

Direct marketing is a channel free approach to reach the customers and offer them products and services. This method of marketing is considered to be a controversial sales method. The most common modes of direct marketing are telemarketing, solicited and ... Read >

Creating an online Newsroom, what can be its benefits?

As technology changes and time moves on, marketing strategies tend to change and being a business owner, it is required to keep an up-to-date marketing strategy in your business to attract more consumers. A new strategy that can be much more helpful for b... Read >

Acquiring good presentation skills for your career

It’s ironical how most of us are always complaining of other people’s inattentiveness and insensitivity when we talk, still when we get the chance to stand and speak, while others are “obliged" to sit quiet and listen (hint: audience during a presentation... Read >

Role of homeowner’s Association in Dubai

If you are buying (or living in) a separate house, you don't really need to worry about Homeowner's Association, however if you are looking to purchase an apartment/condominium in a jointly owned development then you must be alert to the role and function... Read >

Part time business - Do they really exist

You must have heard about how part time businesses turned into large corporations, and how some business started as a hobby converted into a ground breaking company. These success stories are often considered flukes, and people brush aside ideas of having... Read >

Marketing for small businesses with low budget

If you are running a small/home based business, you are supposed to be low on budget. That's quite obvious; consider it an advantage or disadvantage, but small or home-run businesses can't spend fortunes on marketing that is not generating sales in real t... Read >

Making use of your expertise to start a business consulting service

If you are an expert in some particular field, you like working with new people, love challenges, and you are keen on starting and running your own business (in other (and more appealing) words "be your own boss"), then working as an independent consultan... Read >

Keeping an eye on your advertising effectiveness

Slowly but surely, majority of businesses now understand the importance of marketing. Even the businesses with minimum resources are aware of the concept and significance of marketing. But there's one thing that still goes without being noticed by many of... Read >

International payments - Some commonly used methods for International Export

When trying to setup an export business (especially one that's intended to be operating at small scale), one has to make some vital decisions. One of them is deciding on a method for collecting payments from an overseas party. Ideally, as an exporter you'... Read >

International Export Packaging – A checklist

In international export, it may take several days, even weeks before the products reach to the customer, after being dispatched by exporters. Being an exporter, it's your responsibility to package all exporting items in a way that your customers will acqu... Read >

World’s most famous Real estate tycoons

Real Estate industry has bestowed many with richness and wealth, but there are some who were fortunate enough, to enjoy lady luck smiling on them for an extended period, as their investments brought huge profits one after another. Real estate is one of th... Read >

What to do as a Real Estate investor in present Dubai economic conditions

Once the apple of real estate investor's eye, Dubai has now become a thorn in the flesh for many of them. Especially for those who jumped the gun by ignoring all instructions and precautionary measures repeatedly thrown at them by Dubai regulatory authori... Read >

Gwadar – is it still an ideal real estate investment?

If we can close our eyes to the ongoing chaos in Pakistan and all sorts of conspiracy theories encircling the future of Balauchistan, for a moment, Gwadar would probably come out as the most lucrative real estate investment in Pakistan. Especially after t... Read >

Speculation in real estate and its negative aspects

Speculation (or speculative investment) is an investment made with expectations of considerable appreciation in the prices of some asset (e.g. real estate property, stocks, etc). Speculative investment is a norm in booming real estate markets, though we c... Read >